Moving Your Practice Online
For years I have been conducting my sessions online to accommodate out of town and international clients. As we face the reality of facility closures, social distancing, and contagion anxiety, all of us in the health and wellness industry must learn to adapt and hone our skills in delivering the services our clients depend on—now more than ever— in an online format.
Contact hours (for CECs): 4
Format: Zoom call (meeting id 575-744-6373). For those that cannot attend live, this course will be recorded for later download
Day 1: Adapting your Method
We all provide slightly different things for our clients, and our clients come to us for different reasons. How a personal trainer meets with their clients online is going to be different than a counselor, or a massage therapist (you heard me right—even LMTs).
Task number one is identifying exactly what it is you provide for your clients. Together we’ll walk through a process of defining that thing very concretely, only to then widen that definition into something more abstract. When we bring it back to a concrete application, it will be one you can offer from a computer screen.
Get the full video and chat transcript [here]!
Day 2: The Tools
Moving online means new toys! We’ll do an overview of the available software for holding your sessions, as well as some auxiliary tools that can make a purely audio/visual experience more engaging for your clients. We’ll even explore how to outfit your clients so they feel cared for and prepared for the New Normal with you.
Day 3: Connecting with People
A screen necessary narrows the bandwidth for connecting with people, and in our line of work, connection is everything. So, let’s talk about how to maximize the methods of connection that are available to you (and them). How do you make a virtual space feel personal? What are the clues that tell you someone is comfortable or uncomfortable? How do you act natural, and confident when your own face is looking back at you from your screen? What do you need to see to make the session work, and what can you do without?
Day 4: Recap, case studies, and Q and A
The situation we’re all in has evolved quickly, and will continue to evolve quickly in the coming weeks. Let’s take this day to go back over topics and concepts that need clarification.
In addition, I will prepare clips from my own online sessions to demonstrate principles which we can discuss as a group.
And of course, ask your questions! Your practice is unique, and I don’t want to leave anyone’s needs unaddressed.